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Sierra News

  • Casting Call: Friday, January 13 at Little America Hotel

    CHEYENNE, WYO (Dec. 30, 2016) – Sierra, the highly popular destination that delivers every day value on apparel, footwear and gear, seeks models ages 18 and older for its catalog and web businesses. The Internet retailer is part of The TJX Companies, Inc. family and currently operates 12 brick-and-mortar stores.

    The company, which is headquartered in Cheyenne, will host a casting call 10 a.m.-6 p.m. on Friday, Jan. 13 at Little America Hotel, 2800 W. Lincolnway in Cheyenne.

    Models generally work days and earn $20/hour for these part-time positions. Applicants don’t need prior modeling experience, but they must meet certain criteria.

    Women must:

    • Be 5’7” to 5’9” tall
    • Fit a pant size of 2-14
    • Fit a shirt size of extra small to extra large

    Men must:

    • Be 5’11” to 6’3” tall
    • Fit a pant size of 31-34”
    • Fit a shirt size of medium to extra large

    The work will take place at Sierra’s studios in Cheyenne. Selected models will appear in our catalog, which is distributed nationally, and on our ecommerce site, which serves an international customer audience, as well as in the brand’s social media content.

    ABOUT SIERRA

    For 30 years, Sierra has offered customers amazing savings on a variety of high-quality, brand name merchandise. It’s our mission to deliver everyday value on a fresh, exciting selection of outdoor gear, apparel, footwear and accessories. We have 12 stores in Colorado, Connecticut, Idaho, Minnesota, Nevada, Utah, Vermont, Washington and Wyoming. Sierra, headquartered in Cheyenne, Wyo., is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

    Explore more: visit Facebook at facebook.com/sierratradingpost, Twitter at @sierratp, our blog at sierra.com/blog and on Instagram at @sierratp. For great tutorials and how-tos, watch us at youtube.com/sierratradingpost. To connect with us and other great adventurers, search using our hashtag, #trailtime.

  • As part of National Make a Difference Day, Sierra will serve as a collection point for cold weather gear and apparel to benefit local service agencies

    CHEYENNE, WYO (Oct. 19, 2016) – In celebration of National Make a Difference Day on Saturday, Oct. 22, Sierra will begin collecting cold weather gear at its retail stores this week. The donations of coats, socks, boots and more will be provided to area non-profits serving the homeless and food insecure populations.

    “Most of our stores are in colder climates,” says Sara Cagle, strategic partnership specialist for Sierra. “Serving as a collection point for gear and apparel is a way for us to help vulnerable people in our communities.”

    To encourage participation, Sierra is giving away one free promotional item to the first five people who donate in-store each day. The most frequently requested items include:

    • sleeping bags
    • tents
    • tarps
    • thermal base layers
    • coats
    • snow pants
    • hand/foot warmers
    • winter boots
    • blankets and bedding such as sheets, comforters and pillowcases)

    “Heading into the colder weather months, now is the time to assist these community organizations in stocking up their supply before the need is too great to accommodate,” Cagle adds.

    Sierra offers high-quality product from brands you know and love from thousands of vendors. Sierra is passionate about helping customers explore more and save more.

    Local nonprofits include: in Colorado Springs, Colo., The Springs Rescue Mission, in Greenwood Village, Colo., The Colorado Coalition for the Homeless; in Cheyenne, Wyo., COMEA Shelter; in Cody, Wyo., Park County Poverty Alleviation Coalition; in Reno, Nevada, Reno Alliance for the Homeless; in Boise, Idaho, Idaho Youth Ranch; in Burlington, Vt., The Salvation Army; and in Cottonwood Heights, Utah, The Road Home.

    ABOUT SIERRA

    For 30 years, Sierra has offered customers amazing savings on a variety of high-quality, brand name merchandise. It’s our mission to deliver everyday value on a fresh, exciting selection of outdoor gear, apparel, footwear and accessories. We have stores in Colorado, Idaho, Minnesota, Nevada, Utah, Vermont and Wyoming. Sierra, headquartered in Cheyenne, Wyo., is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

    Explore more: visit Facebook at facebook.com/sierratradingpost, Twitter at @sierratp, our blog at sierra.com/blog and on Instagram at @sierratp. For great tutorials and how-tos, watch us at youtube.com/sierratradingpost. To connect with us and other great adventurers, search using our hashtag, #trailtime.

  • NEW STORE OFFERS BRAND NAME OUTDOOR AND ACTIVE MERCHANDISE AT EVERYDAY VALUE

    CHEYENNE, WYO (Oct. 6, 2016) – Sierra, the popular destination that delivers great savings every day on apparel, footwear, outdoor and fitness gear, will open its first Connecticut store Thursday, Nov. 3. From outdoor gear and apparel to footwear and pet products, the newest Sierra store will have something for every explorer.

    In addition to offering amazing savings on well-known brand names, customers can expect an exciting retail shopping experience at the new Danbury location.

    “Sierra offers a wide selection of items for anyone who, like us, is an everyday explorer,” said Sierra President Ken Walter. “We’re thrilled to offer everyone in Fairfield County great brands at amazing value and help them discover more of what life has to offer.”

    GRAND OPENING, THURSDAY, NOV. 3

    During the Grand Opening week, local shoppers can enjoy the newest Sierra retail store from 8 a.m. to 9 p.m. Thursday, 9 a.m. to 9 p.m. Friday and Saturday and 10 a.m. to 7 p.m. Sunday.

    • First 300 guests through the door on Thursday receive a complimentary tote bag
    • First 100 guests through the door on Thursday receive gift card prizes
    • Discover substantial everyday value storewide
    • Enter in-store for a chance to win a Hawaiian vacation for two or an adventure gear package for two, full details in store

    STORE FACTS & FEATURES

    • Location: 67 Newton Road, Unit 18 | Newton Road and Plumtrees Road
    • Approximately 19,000 square feet
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday | 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow customers to search inventory in the store and online
    • In-store pickup for items ordered online saves customers time and money
    • Mobile app scan feature provides additional information for products

    Sierra offers high-quality product from brands you know and love from thousands of vendors. Sierra is passionate about helping customers explore more and save more.

    EMPLOYMENT OPPORTUNITIES
    In addition to providing a new shopping option for local residents, the new store plans to hire full- and part-time associates in Danbury. At this time, Sierra is continuing to hire. Go to stp.me/hiring to learn more.

    COMMUNITY SUPPORT
    In celebration of its new Danbury location, Sierra will contribute to the community by presenting a $5,000 donation to the local non-profit, LOF Adaptive Skiers, whose mission is to build lasting confidence and fulfillment through exposure and professional training in recreational and competitive water and snow skiing to children, adults and veterans with disabilities. The donation will be presented at 7:45 a.m. on Thursday, Nov. 3.

    ABOUT SIERRA
    For 30 years, Sierra has offered customers amazing savings on a variety of high-quality, brand name merchandise. It’s our mission to deliver everyday value on a fresh, exciting selection of outdoor gear, apparel, footwear and accessories. We have 12 stores in Colorado, Connecticut, Minnesota, Nevada, Utah, Vermont, Washington and Wyoming. Sierra, headquartered in Cheyenne, Wyo., is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

    Explore more: visit Facebook at facebook.com/sierratradingpost, Twitter at @sierratp, our blog at sierra.com/blog and on Instagram at @sierratp. For great tutorials and how-tos, watch us at youtube.com/sierratradingpost. To connect with us and other great adventurers, search using our hashtag, #trailtime.

  • NEW STORE OFFERS BRAND NAME OUTDOOR AND ACTIVE MERCHANDISE AT EVERYDAY VALUE

    CHEYENNE, WYO (Oct. 3, 2016) – Sierra, the popular destination that delivers great savings every day on apparel, footwear, outdoor and fitness gear, will open its first Washington store Thursday, Oct. 27. From outdoor gear and apparel to footwear and pet products, the newest Sierra store will have something for every explorer.

    In addition to offering amazing savings on well-known brand names, customers can expect an exciting retail shopping experience at the new Silverdale location.

    “Sierra offers a wide selection of items for anyone who, like us, is an everyday explorer,” said Sierra President Ken Walter. “We’re thrilled to offer everyone lucky enough to live near the Kitsap Peninsula great brands at amazing value and help them discover more of what life has to offer.”

    GRAND OPENING, THURSDAY, OCT. 27

    During the Grand Opening week, local shoppers can enjoy the newest Sierra retail store from 8 a.m. to 9 p.m. Thursday, 9 a.m. to 9 p.m. Friday and Saturday and and 10 a.m. to 7 p.m. Sunday.

    • First 300 guests through the door on Thursday receive a complimentary tote bag
    • First 100 guests through the door on Thursday receive gift card prizes
    • Discover substantial everyday value storewide
    • Enter in-store for a chance to win a Hawaiian vacation for two or an adventure package for two, full details in store

    STORE FACTS & FEATURES

    • Location: 11467 Pacific Crest Place NW, Suite C119 | Greaves Way and Clear Creek Road
    • Approximately 17,000 square feet
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday | 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow customers to search inventory in the store and online
    • In-store pickup for items ordered online saves customers time and money
    • Mobile app scan feature provides additional information for products

    Sierra offers high-quality product from brands you know and love from thousands of vendors. Sierra is passionate about helping customers explore more and save more.

    EMPLOYMENT OPPORTUNITIES
    In addition to providing a new shopping option for local residents, the new store plans to hire full- and part-time associates in Silverdale. At this time, Sierra is continuing to hire. Go to stp.me/hiring to learn more.

    COMMUNITY SUPPORT
    In celebration of its new Silverdale location, Sierra will contribute to the community by presenting a $5,000 donation to the local non-profit, Seattle Adaptive Sports whose mission is to provide access to sports programs for people with a permanent physical disability, including amputation, spinal cord injuries and many other conditions. The donation will be presented at 7:45 a.m. on Thursday, Oct. 27.

    ABOUT SIERRA
    For 30 years, Sierra has offered customers amazing savings on a variety of high-quality, brand name merchandise. It’s our mission to deliver everyday value on a fresh, exciting selection of outdoor gear, apparel, footwear and accessories. We have 11 stores in Colorado, Minnesota, Nevada, Utah, Vermont, Washington and Wyoming. Sierra, headquartered in Cheyenne, Wyo., is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

    Explore more: visit Facebook at facebook.com/sierratradingpost, Twitter at @sierratp, our blog at sierra.com/blog and on Instagram at @sierratp. For great tutorials and how-tos, watch us at youtube.com/sierratradingpost. To connect with us and other great adventurers, search using our hashtag, #trailtime.

  • New store offers brand name outdoor and active merchandise at everyday value

    CHEYENNE, WYO (Sept. 26, 2016) – Sierra, the popular destination that delivers great savings every day on apparel, footwear, outdoor and fitness gear, will open its first Minnesota store Thursday, Oct. 20. From outdoor gear and apparel to footwear and pet products, the newest Sierra store will have something for every explorer.

    In addition to offering amazing savings on well-known brand names, customers can expect an exciting retail shopping experience at the new Eagan location.

    “Sierra offers a wide selection of items for anyone who, like us, is an everyday explorer,” said Sierra President Ken Walter. “We’re thrilled to offer everyone in Eagan and its surrounding communities great brands at amazing value and help them discover more of what life has to offer.”

    GRAND OPENING, THURSDAY, OCT. 20

    During the Grand Opening week, local shoppers can enjoy the newest Sierra retail store from 8 a.m. to 9 p.m. Thursday, 9 a.m. to 9 p.m. Friday and Saturday, and 10 a.m. to 7 p.m. Sunday.

    • First 300 guests through the door on Thursday receive a complimentary tote bag
    • First 100 guests through the door on Thursday receive gift card prizes
    • Discover substantial everyday value storewide
    • Enter in-store for a chance to win a Hawaiian vacation for two or an adventure package for two, full details in store

    STORE FACTS & FEATURES

    • Location: 1460 Central Park Commons Drive, #120 Pilot Knob Road and Yankee Doodle Road
    • Approximately 17,000 square feet
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday | 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow customers to search inventory in the store and online
    • In-store pickup for items ordered online saves customers time and money
    • Mobile app scan feature provides additional information for products

    Sierra offers high-quality product from brands you know and love from thousands of vendors. Sierra is passionate about helping customers explore more and save more.

    EMPLOYMENT OPPORTUNITIES
    In addition to providing a new shopping option for local residents, the new store plans to add full- and part-time jobs to Eagan. At this time, Sierra is continuing to hire. Go to stp.me/hiring to learn more.

    COMMUNITY SUPPORT
    In celebration of its new Eagan location, Sierra will contribute to the community by presenting a $5,000 donation to the local non-profit, Open Door Pantry and its healthy food for families programs. The donation will be presented at 7:45 a.m. on Thursday, Oct. 20.

    About Sierra
    For 30 years, Sierra has offered customers amazing savings on a variety of high-quality, brand name merchandise. It’s our mission to deliver everyday value on a fresh, exciting selection of outdoor gear, apparel, footwear and home accessories. We have 10 stores in Colorado, Minnesota, Nevada, Utah, Vermont and Wyoming. Sierra, headquartered in Cheyenne, Wyo., is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

    Explore more: visit Facebook at facebook.com/sierratradingpost, Twitter at @sierratp, our blog at sierra.com/blog and on Instagram at @sierratp. For great tutorials and how-tos, watch us at youtube.com/sierratradingpost. To connect with us and other great adventurers, search using our hashtag, #trailtime.

  • New store offers brand name outdoor and active merchandise at everyday value

    CHEYENNE, WYO (April 15, 2016) – Sierra, the highly popular destination that delivers savings every day on apparel, footwear, outdoor and fitness gear, will open a Cottonwood Heights store Thursday, May 19. The Internet retailer is part of the TJX family of companies, and currently operates stores in Colorado, Idaho, Nevada, Vermont and Wyoming.

    In addition to offering amazing savings on well-known brand names, customers can expect an exciting and different retail shopping experience at the new Cottonwood Heights location.

    “Sierra offers product for anyone who, like us, is an everyday explorer,” said Sierra President Ken Walter. “We’re thrilled to offer everyone on the Wasatch Front product from great brands at amazing value and help them discover more of what life has to offer.”

    GRAND OPENING, THURSDAY, MAY 19

    Local shoppers can enjoy the newest Sierra retail store 8 a.m. to 9 p.m. Thursday through Saturday and 10 a.m. to 7 p.m. Sunday during the Grand Opening week.

    • First 300 guests through the door on Thursday receive a complimentary tote bag
    • First 100 guests through the door Thursday receive gift card prizes
    • Discover substantial everyday value storewide
    • Enter for a chance to win a Hawaiian vacation, 4K Ultra HD TV or fitness package, full details in store

    STORE FACTS & FEATURES

    • Location: 6983 South 1300 East
    • More than 17,000 square feet of retail space
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday | 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow for searching inventory in the store and online
    • In-store pickup saves customers time and money
    • Mobile app scan feature provides additional information for products

    Sierra offers high-quality product from brands you know and love. Sierra offers more than 3,000 brands and is passionate about helping customers around the world explore more and save more.

    EMPLOYMENT OPPORTUNITIES
    In addition to providing a new shopping option for local residents, the new store plans to add approximately 70 full- and part-time jobs to Salt Lake City. At this time, Sierra is continuing to hire. Go to stp.me/hiring to learn more.

    COMMUNITY SUPPORT
    In celebration of its new Cottonwood Heights location, Sierra will contribute to the community by presenting a $5,000 donation to the local non-profit, Splore, whose mission is to, through meaningful outdoor adventure, empower people of all ages and abilities to be their best and fullest selves. The donation will be presented at 7:45 a.m. on Thursday, May 19.

    About Sierra
    Headquartered in Cheyenne, Wyo., Sierra is a leading off-price Internet retailer. Just like our customers, “We are all explorers.” Sierra has offered customers amazing savings since 1986 on outdoor gear, shoes, clothing, accessories and home furnishings. In addition to the Cottonwood Heights, Utah, location, Sierra has stores in Burlington, Vt.; Colorado Springs, Colo.; Fort Collins, Colo.; Greenwood Village, Colo.; Boise, Idaho; Reno, Nevada; Cheyenne, Wyo.; and Cody, Wyo., as well as a Technology Campus in Fort Collins. Sierra is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

  • New store offers brand name outdoor and active merchandise at everyday value

    CHEYENNE, WYO (Oct. 13, 2015) – Sierra, the highly popular destination that delivers savings every day on apparel, footwear, outdoor and fitness gear, will open a Burlington store Thursday, Nov. 12. The Internet retailer is part of the TJX family of companies, and currently operates stores in Colorado, Idaho, Nevada and Wyoming.

    In addition to offering amazing savings on well-known brand names, customers can expect an exciting and different retail shopping experience at the new Burlington location.

    “Sierra offers product for anyone who, like us, is an everyday explorer,” said Sierra President Ken Walter. “We’re thrilled to offer everyone in Burlington product from great brands at amazing value to help them discover more of what life has to offer.”

    GRAND OPENING, THURSDAY, NOV. 12

    Local shoppers can enjoy the newest Sierra retail store 8 a.m. to 9 p.m. Thursday through Saturday and 10 a.m. to 7 p.m. Sunday during the Grand Opening.

    • First 300 shoppers through the door on Thursday receive a complimentary tote bag
    • Gift cards from $25-$500 will be given to the first 100 shoppers through the door Thursday
    • Storewide Grand Opening pricing and additional savings all weekend long
    • Enter for a chance to win a Hawaiian vacation, 4K Ultra HD TV or fitness package, full details in store

    STORE FACTS & FEATURES

    • Location: 555 Shelburne Road
    • More than 17,000 square feet of retail space
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday | 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow for searching inventory in the store and online
    • In-store pickup saves customers time and money
    • Mobile app scan feature provides additional information for products

    Sierra offers high quality product from brands you know and love. Sierra offers more than 3,000 brands and is passionate about helping customers around the world explore more and save more.

    “We’re very excited to be opening our first location on the east coast,” said Brent Layton, assistant vice president of retail for Sierra. “Many in Burlington enjoy the things we do – skiing, hiking, cycling – and we’re glad to be able to offer exemplary service and everyday value on product they need for an active lifestyle.”

    EMPLOYMENT OPPORTUNITIES
    In addition to providing a new shopping option for local residents, the new store plans to add approximately 70 full- and part-time jobs to Burlington. At this time, Sierra is continuing to hire. Go to stp.me/hiring to learn more.

    COMMUNITY SUPPORT
    In celebration of its new Burlington location, Sierra will contribute to the community by presenting a $5,000 donation to the local non-profit, Vermont Adaptive Ski and Sports, whose mission is to instill confidence and independence in youth and adults with disabilities by participating in adaptive sports programs and activities. The donation will be presented at a ribbon-cutting ceremony at 7:45 a.m. on Thursday, Nov. 12

    About Sierra
    Headquartered in Cheyenne, Wyo., Sierra is a leading off-price Internet retailer. Just like our customers, “We are all explorers.” Sierra has offered customers amazing savings since 1986 on outdoor gear, shoes, clothing, accessories and home furnishings. In addition to the Burlington, Vt., location, Sierra has stores in Colorado Springs, Colo.; Fort Collins, Colo.; Greenwood Village, Colo.; Boise, Idaho; Reno, Nevada; Cheyenne, Wyo.; and Cody, Wyo., as well as a Technology Campus in Fort Collins. Sierra is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

  • New Store offers brand name outdoor and active merchandise at everyday value

    CHEYENNE, WYO (Sept. 16, 2015) – Sierra, the highly popular destination that delivers savings every day on apparel, footwear, outdoor and fitness gear, will open a Colorado Springs store Thursday, Oct. 15. The Internet retailer is part of the TJX family of companies, and currently operates stores in Fort Collins and Greenwood Village, Colo., Cheyenne and Cody, Wyo., Boise, Idaho and Reno, Nevada.

    In addition to offering amazing savings on well-known brand names, customers can expect an exciting and different retail shopping experience at the new Colorado Springs location.

    “Sierra offers product for anyone who, like us, is an everyday explorer,” says Sierra President Ken Walter. “We’re thrilled to offer everyone in Colorado Springs product from great brands at amazing value to help them discover more of what life has to offer.”

    GRAND OPENING, THURSDAY, OCTOBER 15

    Local shoppers can enjoy the newest Sierra retail store 8 a.m. to 9 p.m. Thursday through Saturday and 10 a.m. to 7 p.m. Sunday during the Grand Opening.

    • First 300 shoppers through the door on Thursday receive a complimentary tote bag
    • Gift cards from $25-$500 will be given to the first 100 shoppers through the door Thursday
    • Storewide Grand Opening pricing and additional savings all weekend long
    • Enter for a chance to win a Hawaiian vacation, 4K Ultra HD TV or fitness package, full details in store

    STORE FACTS & FEATURES

    • Location: 5916 Barnes Road, at Powers Boulevard and Barnes Road
    • More than 18,000 square feet of retail space
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday, 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow for searching inventory in the store and online
    • In-store pickup saves customers time and money
    • Mobile app scan feature provides additional information for products

    Sierra offers high quality product from brands you know and love. Sierra offers more than 3,000 brands and is passionate about helping customers around the world explore more and save more. In September 2014, Sierra opened its first Colorado store in Greenwood Village. In October 2014, a second Colorado location was opened in Fort Collins.

    EMPLOYMENT OPPORTUNITIES

    In addition to providing a new shopping option for local residents, the new store plans to add approximately 70 full- and part-time jobs to Colorado Springs. At this time, Sierra is continuing to hire. Go to stp.me/hiring to learn more.

    COMMUNITY SUPPORT

    In celebration of its new Colorado Springs location, Sierra will contribute to the community by presenting a $5,000 donation to the local non-profit, Let the Kids Play, whose mission is to provide beginner youth sport equipment and fees to qualified needy children. The donation will be presented at a ribbon-cutting ceremony at 7:45 a.m. on Thursday, Oct. 15.

  • Offering Extended Hours and New Merchandise Throughout the Holiday Season.

    As in past years, Sierra stores will be closed on Thanksgiving so our Associates can enjoy the holiday with family and friends,” said Juliette Rule, spokesperson for Sierra.

    From Friday, Nov. 28 through Dec. 24, all stores will have extended hours and will be receiving new, exciting gifts at surprising value several times a week. Customers can also shop Sierra.com any time. For more information, contact Juliette at jrule@sierratradingpost.com

  • New Store Offers Brand Name Outdoor And Active Merchandise At Amazing Discounts

    CHEYENNE, WYO (SEPTEMBER 25, 2014) – Sierra, the highly popular destination to buy apparel, footwear, outdoor and fitness gear at up to 70 percent off, will open a Fort Collins store on Thursday, Oct. 9.

    The Internet retailer is part of the TJX family of companies, and it currently operates stores in Greenwood Village, Colo., Cheyenne and Cody, Wyo., Boise, Idaho and Reno, Nevada.

    In addition to saving up to 70 percent on well-known brand names, customers can expect an exciting and different retail shopping experience at the new Fort Collins location.

    "Sierra offers product for anyone who, like us, loves deals and outdoor adventures," says Sierra Assistant Vice President Brent Layton. "We’re thrilled to join the Fort Collins community."

    GRAND OPENING, THURSDAY, OCTOBER 9

    Local shoppers can enjoy the newest Sierra retail store 8 a.m. to 9 p.m. Thursday through Saturday and 9 a.m. to 7 p.m. Sunday during the Grand Opening.

    First 300 shoppers through the door on Thursday receive a complimentary tote bag, plus an extra 10% off purchases storewide, excluding gift cards

    • Gift cards from $25-$500 will be given to first 100 shoppers through the door Thursday
    • Enjoy an extra 20% off purchases storewide, excluding gift cards, all weekend long
    • Enter for a chance to win a ski trip for two to Jackson Hole, full details in store

    STORE FACTS & FEATURES

    • Location: 3500 S. College Ave., Fort Collins in "The Square" at South College and Horsetooth
    • More than 18,000 square feet of retail space
    • Regular hours: 9 a.m. to 9 p.m. Monday-Saturday and 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow for searching inventory in the store
    • In-store pickup saves customers time and money
    • Mobile app scan feature provides additional information for most products

    EMPLOYMENT OPPORTUNITIES

    In addition to providing a new shopping option for local residents, the new store plans to add approximately 70 full- and part-time jobs to Fort Collins. At this time, Sierra is continuing to hire. Go to stp.me/FortCollinsStore to learn more.

    COMMUNITY SUPPORT

    In celebration of its new Fort Collins location, Sierra will contribute to the community by presenting a $5,000 donation to Larimer County Conservation Corps,

    whose mission is to promote individual development through service for the benefit of the environment and the community. The donation will be presented at a ribbon-cutting ceremony at 7:45 a.m. on Thursday, Oct. 9.

  • Sierra To Hire 200 For Fulfillment Center, Customer Service In Cheyenne

    CHEYENNE, WY (SEPTEMBER 24, 2014) – Sierra, the highly popular destination to buy apparel, footwear, outdoor and fitness gear at up to 70 percent off, is gearing up to hire 200 people for its state-of-the-art Fulfillment Center and Customer Contact Center in Cheyenne.

    "We do more hiring this time of year in anticipation of our busy season," explained Sierra Public Relations Manager Juliette Rule. "Many of these positions are a path to full-time, benefitted positions."

    The Cheyenne-based company will host hiring events 9 a.m. – 2 p.m., Wednesday, Oct. 1 and 9 a.m. – 2 p.m., Saturday, Nov. 1. Both events will be at Sierra’s Fulfillment Center, just east of its retail store at 5025 Campstool Road.

    Sierra will hire forklift operators, return processors and stockers as well as customer service agents for phone, email, chat and social media. The retailer is offering seasonal hiring bonuses of $250 - $500 for full- and part-time associates hired during these events. Position starting pay range begins at $10.77 with an opportunity to earn more than $15 an hour with productivity-based increases.

    Last year Sierra hired 150 people. More will be hired this year to support the bustling web business and the brand’s stores in Colorado.

    Go to stp.me/Careers to learn more and apply online.

  • And his dog, Angelyne, for a free event, 1-3 p.m. on Saturday, Oct. 4.

    Sierra To Host Angelyne The Amazing Deaf Cattle Dog

    Angelyne is an Australian cattle dog who happened to be born deaf. Despite that challenge, she was able to learn more than 40 hand signals.

    Melvin is her handler and trainer. This duo is widely known for their work in character education, inspirational speaking and as advocates for people and animals with disabilities. Melvin will share their heart-warming story and perform a series of tricks at Sierra’s retail store.

    The event is free for attendees, and it will be held in the retail store, 5025 Campstool Road.

    For more information, call Sierra’s retail store at 775-8090.

  • New Store Offers Brand Name Outdoor and Active Merchandise At Amazing Discounts

    CHEYENNE, WY (AUGUST 19, 2014) – Sierra, the highly popular destination to buy apparel, footwear, outdoor and fitness gear at up to 70 percent off,

    will open a South Denver store in Greenwood Village, Colo., on Thursday, Aug. 28. The Internet retailer currently operates stores in Wyoming, Idaho and Nevada and is part of the TJX family of companies.

    In addition to saving up to 70 percent on well-known brand names, customers can expect an exciting and different retail shopping experience at the new Greenwood Village location.

    Carol Meyrowitz, Chief Executive Officer of The TJX Companies, Inc., stated, "I couldn’t be more excited about this grand opening. We see Sierra as a great growth vehicle for TJX and an opportunity to further extend our value proposition to the outdoor and active lifestyle customer segment."

    Gary Imig, President of Sierra said, "We’re thrilled to open our newest retail store in South Denver. We want shopping with us in the store to be as convenient as shopping with us online, and we’re leveraging some of the newest technology to make that happen for our South Denver customers."

    GRAND OPENING, THURSDAY, AUGUST 28

    Local shoppers can enjoy the newest Sierra retail store 8 a.m. to 9 p.m. Thursday through Saturday and 9 a.m. to 7 p.m. Sunday during the Grand Opening.

    • First 200 shoppers through the door on Thursday receive a complimentary tote bag, plus an extra 10% off purchases storewide, excluding gift cards
    • Gift cards from $25-$500 given to first 100 shoppers through the door Thursday
    • Complimentary professional photo taken in-store Thursday
    • Enjoy an extra 20% off purchases storewide, excluding gift cards, all weekend long
    • Enter for a chance to win a ski trip for two to Jackson Hole. Full details in store.

    STORE FACTS & FEATURES

    • Location: 5910 S. University Blvd, Cherry Hills Marketplace, in Greenwood Village, South Denver
    • Next to T.J. Maxx and HomeGoods
    • More than 20,000 square feet of retail space
    • Regular hours:
    • 9 a.m. to 9 p.m. Monday-Saturday
    • 10 a.m. to 7 p.m. Sunday
    • Beautifully designed store layout
    • Interactive shopping stations allow for searching inventory in the store
    • In-store pickup saves customers time and money
    • Mobile app scan feature provides additional product information for most products
    • Sierra offers high quality product from brands you know and love. Sierra buyers love the deals and live for the adventure, buying from more than 3,000 brands to bring both to customers around the world.

    EMPLOYMENT OPPORTUNITIES

    In addition to providing a new shopping option for local residents, the new store plans to add approximately 70 full- and part-time jobs to South Denver. At this time, Sierra is continuing to hire. Go to stp.me/Apply to learn more.

    COMMUNITY SUPPORT

    In celebration of its new South Denver location, Sierra will contribute to the community by presenting a $5,000 donation to Thorne Nature Experience, a charity whose mission is to connect youth to nature through joyful, hands-on environmental education experiences, at a ribbon-cutting ceremony at 7:45 a.m. on Thursday, Aug. 28.

  • For 30 years, Sierra has offered customers amazing savings on a variety of high-quality, brand name merchandise. It’s our mission to deliver everyday value on a fresh, exciting selection of outdoor gear, apparel, footwear and accessories. We have 12 stores in Colorado, Connecticut, Idaho, Minnesota, Nevada, Utah, Vermont, Washington and Wyoming. Sierra, headquartered in Cheyenne, Wyo., is part of The TJX Companies, Inc., the leading off-price retailer of apparel and home fashions in the U.S. and worldwide.

    Explore more: visit Facebook, Twitter, our blog and on Instagram. For great tutorials and how-tos, watch us on YouTube. To connect with us and other great adventurers, search using our hashtag, #trailtime.